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CRM001: Empower Sales, Services, and Marketing with mySAP CRM Solution

mySAP Customer Relationship Management (CRM)

CRM Release 5.0

Course Description

Code: CRM001
Name: Empower Sales, Services, and Marketing with mySAP CRM Solution
Level: E-Learning
Length: 6 hours

Objectives:

  • To gain an understanding of the marketing, sales, service, and analytics solutions in mySAP CRM (Customer Relationship Management).
  • Leverage integrated marketing, sales, service, and analytics capabilities of mySAP CRM to perform effectively your activities as customer focused employee.

Content:

  • mySAP CRM - overview, positioning, and components.
  • Benefits of using mySAP CRM from a perspective of a single role in Sales, Service, Marketing or Analytics.
  • Integration aspects of mySAP CRM, illustrated by business processes throughout the Marketing, Sales, Service and Analytics product areas.
  • Key processes and capabilities in:
    - Marketing (campaign management, telemarketing)
    - Sales (activity, opportunity, and sales order management)
    - Service (contract, complaint, and service order management)
    - Analytics (planning, performance analyses)

Course Schedule

Online / Client site.